Some brands put comfort above all else.
They’re the ones with technology, fabrics or tailoring that make riding your bike a pleasure.
They’ll keep you warm when it’s cold, cool when it’s hot, reduce chafe, and give you great-fitting kit,
even if you don’t have the exact proportions of an Olympic athlete.
Nukeproof, a trailblazer in the mountain biking world, epitomizes the fusion of rugged durability and cutting-edge design. Nuke Proof Industries initially launched in the USA in 1990 and experienced a resurgence in 2007 when Northern Irish downhill racer Michael Cowan relaunched the brand in Northern Ireland, infusing it with new energy and focus on mountain…
ViewLöffler emerges as a beacon of Austrian innovation in the cycling and outdoor apparel arena. With a philosophy deeply rooted in exceptional quality and eco-conscious production, Löffler crafts its gear using premium materials and cutting-edge techniques right in the heart of Europe. By controlling the entire production process in-house, from fabric creation to final stitching,…
ViewIn 1969, L. Gore & Associates invented Gore-Tex, a game-changing performance fabric still used by many leading brands for outdoor wear. In 1985, L. Gore & Associates started experimenting with waterproof, windproof and breathable bike clothing. They didn’t look back. Now Gore Bike Wear is one of the biggest and most trusted names when it…
ViewBellwether stands out in the world of cycling apparel with its blend of tradition and innovation. This brand has been around for decades, quietly earning the respect of cyclists who value both function and form in their gear. What sets Bellwether apart is their attention to detail – whether it’s the strategic placement of a…
ViewDannyShane focuses on eco-friendly cycling apparel, using sustainable fabrics. Their products, which include jerseys and shorts, stand out for their classic, vintage-inspired designs and commitment to environmental responsibility.
ViewChrome Industries is a bike clothing and accessories brand based in the United States. Established in 1995, the brand is known for its durable and functional products that are designed to withstand the demands of city cycling. Chrome Industries offers a range of products, including backpacks, messenger bags, shoes, and apparel, all of which are…
ViewAmreet Singh and Yuva Viswanathan founded RedWhite in Singapore in 2014 after a punishing 200km ride. Frustrated by the lack of bib shorts designed to make long rides bearable, they decided to create their own. Six months later RedWhite launched The BIB – designed specifically for ultra-distance riders. The chamois is breathable, anti-bacterial and thermal-moulded…
ViewSugoi is a road cycling and running brand that was founded in 1987 in Vancouver. Their clothing and gloves have exceptional breathability and moisture-wicking properties. Sugoi apparel is of high quality and sets new standards for fit and functionality. Their wide range of clothing means that Sugoi is popular among road cyclists, mountain bikers, and…
ViewWoolistic revives the classic charm of cycling with its merino wool jerseys. Their products blend traditional styles with modern functionality, offering both comfort and performance. Known for their high-quality wool and timeless designs, Woolistic’s jerseys are a nod to cycling’s rich heritage. The brand is a favorite among cyclists who appreciate natural fibers and vintage…
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