Style’s a subjective thing, but some brands clearly know the fashion game.
Look no further if you’re the kind of rider who’s Instagraming your kit combos before hitting the road.
These brands show what happens when fashion designers get into bikes
and start obsessing about whether their socks match their gloves…
Tenspeed Hero bold American cycling kits—playful patterns with serious performance fit. Explore designs.
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Lumiere cycling kit from Melbourne—striking designs and race-fit apparel with design-led aesthetics.
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Pedal Mafia Australian cycling clothing—cool, affordable kit designed to make cycling stylish. See the range.
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Giro cycling apparel, helmets and shoes—innovative American brand with road and MTB kit. Explore styles.
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Twin Six cycling apparel—graphic-design-led kits breaking the pro-replica mold since 2004. Explore styles.
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Ornot minimal California cycling apparel—understated design, ethically made kit for fun-first riding.
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Mons Royale merino cycling and base layers from New Zealand—natural performance with bold design.
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SUGOi Canadian cycling and running apparel—breathable road and MTB kit since 1987. Explore styles.
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Café du Cycliste French road cycling style from Nice—tailored tech, Breton stripes and where to buy.
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