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Urban

There’s nothing to stop you wearing whatever you like on your cycle to work
…but colleagues may not always appreciate your tightest Lycra.
Some brands want you to look good on and off the bike.
They’ve designed technical clothing that doubles as casual, urban gear. Check them out!

Search and State cycling kit - featured

Search and State

SAS have one simple goal: to make performance kit that looks and feels better than anything else you’ve worn before. All their products are manufactured in New York’s garment district in Manhattan, which means they get to personally oversee every stage of design and production. They take a ‘one piece at a time’ approach to…

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Vulpine

In 2012, British entrepreneur Nick Hussey set about creating bike kit to challenge the snobbery and cliqueness from some parts of the cycling industry. The result is Vulpine: a fresh, fun and accessible brand that ‘looks beautiful and works superbly’ – both on and off the bike. Vulpine is instantly recognisable thanks to its designs…

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Madison cycling kit - featured

Madison

Madison started out as a small bicycle shop in 70s London to become one of the leading names in the UK bike industry. Over the years the brand has developed its philosophy of ‘Cycle Everywhere’. Under this banner, it’s clothing arm offers something for every type of cyclist – from commuters and first-time sportive riders…

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Cadence cycling kit - featured

Cadence

In 2003 visual artist Dustin Klein took elements of San Francisco’s bike messenger culture as the inspiration for a complete collection of performance cycling kit. Cadence was born. This is good-looking, high performance gear. Over 13 years, Cadence has diversified to cater for all kinds of cycling: road, dirt, commuting, touring. And they also have…

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Assos cycling kit - featured

Assos

Assos is the Swiss giant of cycling kit. Widely credited with inventing the skinsuit, they’ve been innovating since the mid 70s. Assos is a family business. Founder, Tony Maier started producing kits for local teams in his basement. His Mum came up with the brand name (from the Greek word for ‘ace’). Tony’s son and…

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Rapha cycling kit - featured

Rapha

Rapha is a London-based clothing company that needs little introduction. It epitomises the style, culture and attitude of contemporary road biking. In 12 years, Rapha hasn’t wavered from its core vision: to design without compromise for the most discerning of riders. Offering a vast catalogue of high-performance cycling apparel for men and women, Rapha has become instantly recognisable thanks to…

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Gore Bike Wear

In 1969, L. Gore & Associates invented Gore-Tex, a game-changing performance fabric still used by many leading brands for outdoor wear. In 1985, L. Gore & Associates started experimenting with waterproof, windproof and breathable bike clothing. They didn’t look back. Now Gore Bike Wear is one of the biggest and most trusted names when it…

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