Performance

Black Sheep Cycling is one of a bunch of exciting new clothing brands to come out of Australia in the last few years. They’ve made a name for themselves with eye-catching, artistic and limited edition kits. As their name suggests, they want their riders to stand out from the crowd, so these seasonal kits are…

Assos is the Swiss giant of cycling kit. Widely credited with inventing the skinsuit, they’ve been innovating since the mid 70s. Assos is a family business. Founder, Tony Maier started producing kits for local teams in his basement. His Mum came up with the brand name (from the Greek word for ‘ace’). Tony’s son and…

Pedal Mafia is a cycling clothing brand run by cyclists founded in 2014 in Perth, Western Australia. From their humble beginnings in a coastal garage to a globally recognized brand helping people fall in love with cycling. Founded on the belief that the stigma of cycling not being cool needed to change, the founders have…

Louis Garneau is a Canadian ex-Olympic cyclist that began his company in the early 1980s. His ambitions were to wear his clothing brand during the 1984 Olympic Games and to produce quality garments for cyclists everywhere. Starting in his parent’s garage, he built his company into a leading brand in the cycling industry. The company…

Castelli is a powerhouse of Italian performance cycling kit. It traces its roots back to 1876 when Vittore Gianni founded a specialist sports tailoring shop in Milan. Armando Castelli later took over Gianni’s workshop, and his son, Maurizio, founded Castelli in 1974. Castelli is responsible for some of the biggest innovations in bike clothing: the first aerodynamic Lycra shorts, the first…

This has to be one of the more unusual brand names in bike clothing. According to founder – Tim – goats like getting off the beaten track, climbing hills and sniffing out coffee (!). Rather like your modern road cyclist. ‘Stolen’ adds a whiff of extra adventure. Tim created the brand to ‘work less and…

Italian company Campagnolo is famed for building drivetrains and wheels for road bikes since the 1930s. They are involved in sponsoring and providing equipment to many professional cyclists and cycling teams all over the world. In 2018 they released their range of specialist road cycling clothes, that combine technological innovation with Italian style. The design…

Amreet Singh and Yuva Viswanathan founded RedWhite in Singapore in 2014 after a punishing 200km ride. Frustrated by the lack of bib shorts designed to make long rides bearable, they decided to create their own. Six months later RedWhite launched The BIB – designed specifically for ultra-distance riders. The chamois is breathable, anti-bacterial and thermal-moulded…

Established in 1979, with the sole purpose of crafting the best cycling clothing on the market. Giordana Cycling was born in America and made in Italy. In the founder’s words, “it’s the best of both worlds”! Their cycling clothing combines Italian craftsmanship and style. It is a premium brand with the performance to more than…