Ground Effect, based in New Zealand, specializes in durable and functional cycling gear.
Their range, including jerseys, shorts, and jackets, is designed for comfort and performance, with a focus on mountain and adventure biking.
This brand creates gear that thrives in challenging conditions while minimizing its environmental impact.
From waterproof jackets to durable shorts, Ground Effect’s apparel is built to withstand the rigors of off-road cycling, offering comfort and performance without compromise.
What sets Ground Effect apart is its ethos of community and exploration, appealing to riders who seek not just gear, but a lifestyle centered around outdoor adventure and environmental stewardship.
