
Some brands put comfort above all else.
They’re the ones with technology, fabrics or tailoring that make riding your bike a pleasure.
They’ll keep you warm when it’s cold, cool when it’s hot, reduce chafe, and give you great-fitting kit,
even if you don’t have the exact proportions of an Olympic athlete.
iXS is a Swiss brand known for mountain bike and motocross gear. Their products, including protective gear, helmets, and apparel, are designed for high performance and safety, catering to extreme sports enthusiasts. With a focus on quality craftsmanship and cutting-edge technology, iXS designs its apparel to meet the demands of both professional athletes and weekend…
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Sugoi is a road cycling and running brand that was founded in 1987 in Vancouver. Their clothing and gloves have exceptional breathability and moisture-wicking properties. Sugoi apparel is of high quality and sets new standards for fit and functionality. Their wide range of clothing means that Sugoi is popular among road cyclists, mountain bikers, and…
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Mons Royale stands as a vanguard in the fusion of style and performance in the world of outdoor and action sports apparel. Hailing from the adventurous landscapes of New Zealand, Mons Royale is distinguished by its commitment to using high-quality merino wool, ensuring both sustainability and superior comfort. Their philosophy, “Nature’s technology wrapped in striking…
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Amreet Singh and Yuva Viswanathan founded RedWhite in Singapore in 2014 after a punishing 200km ride. Frustrated by the lack of bib shorts designed to make long rides bearable, they decided to create their own. Six months later RedWhite launched The BIB – designed specifically for ultra-distance riders. The chamois is breathable, anti-bacterial and thermal-moulded…
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Odlo, hailing from the snowy landscapes of Norway, brings a pioneering spirit to the world of outdoor and thermal wear. With a motto that champions “Innovation for every season,” Odlo is dedicated to enhancing the outdoor experience through high-quality, technically advanced fabrics designed to keep adventurers warm, dry, and comfortable, regardless of the weather. They…
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Nalini was founded by Vincenzo and Claudio Mantovani in 1964. Their focus was on the quality and innovation of the first man-made fibres. They embraced advancing technologies for creating new fabrics and printing their designs on them while using cutting edge treatments. They became a big player in the cycling world when Nalini sponsored professional…
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Alpinestars is renowned for their high-quality protective cycling gear, including jerseys, shorts, and gloves. This brand has a rich history in motorcycle racing and has successfully expanded into mountain biking, showcasing a wide assortment of products that skillfully merge performance with modern style. Notable for its pioneering spirit in safety technology and ergonomic design, Alpinestars…
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Madison started out as a small bicycle shop in 70s London to become one of the leading names in the UK bike industry. Over the years the brand has developed its philosophy of ‘Cycle Everywhere’. Under this banner, it’s clothing arm offers something for every type of cyclist – from commuters and first-time sportive riders…
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POC was founded in 2005 in Sweden. They are a leading manufacturer of helmets, eyewear, and cycling apparel (as well as safety equipment and clothing for snow sports). They started the brand with a clear mission “Protect lives and reduce the consequences of accidents for athletes and anyone inspired to be one.” Thanks to their…
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