Some brands put comfort above all else.
They’re the ones with technology, fabrics or tailoring that make riding your bike a pleasure.
They’ll keep you warm when it’s cold, cool when it’s hot, reduce chafe, and give you great-fitting kit,
even if you don’t have the exact proportions of an Olympic athlete.
Nukeproof MTB apparel and bikes—Northern Ireland brand built for downhill and enduro durability.
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Löffler Austrian cycling and outdoor apparel—eco-conscious, in-house production since 1947. Explore the range.
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SUGOi Canadian cycling and running apparel—breathable road and MTB kit since 1987. Explore styles.
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Gore Bike Wear—Gore-Tex jackets and technical road and MTB apparel built for real-world weather. Explore gear.
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Bontrager cycling clothing and components—jerseys, shorts and accessories for every ride. Explore the range.
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RedWhite bib shorts from Singapore—ultra-distance comfort pioneered on brutal 200 km rides. Explore The BIB.
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Mons Royale merino cycling and base layers from New Zealand—natural performance with bold design.
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45NRTH winter cycling boots, gloves and apparel for sub-zero rides. Explore cold-weather kit and where to buy.
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Giant cycling jerseys, shorts and accessories—performance wear from the world’s largest bike brand.
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